City marketing is something that started for Trotter UK when we worked on the World Snooker Championships in Sheffield. We now employ 5 Trotters every year for this event (for 1 month) and were subsequently given a 5 year contract to advertise for 75 days of the year, any other major events in the city. This has allowed us to work with other large scale events in Sheffield. This is something that has now expanded into other cities around the UK.