The Trotter has been designed to fit extremely well into this market. The bottom of the frame sits at 2.4m, which tends to be the height of either the standard heras fencing or hoardings that usually surround a construction site. With this in mind, our billboard has been used to sit behind the hoardings and not just promote the contractors on site, but also to show the public what stage the commercial or residential build has reached. As the build has progressed, the artwork in the billboard has been changed to represent these developments. A huge benefit to the real estate market is that our billboards can be backlit on site to complement the existing hoardings.